Yahoo Finance berichtet: JupiterResearch, a division of Jupitermedia Corporation, today announced that, according to its latest forecast, spending on e‑mail marketing in the U.S. will rise from $2.1 billion in 2003 to $6.1 billion in 2008. The report finds three critical factors driving the market: the dramatic cost reductions of e‑mail marketing, the growth of sponsored and acquisition e‑mail campaigns and the ever-increasing challenges presented by spam. (via Adverblog)
Startseite E-Mail-Marketing USA: Über 6 Milliarden Dollar für E-Mail Marketing in 2008